Spreading Joy – 11 reasons to smile with ASB’s “Double Your Salary” Promotion
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09 October 2017

Spreading Joy – 11 reasons to smile with ASB’s “Double Your Salary” Promotion

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Grand prize winner each month is eligible for one extra salary, up to a maximum of AED 100,000

10 additional monthly prize winners will receive AED 5,000 pre-loaded on ASB Credit Card

New customers qualify by transferring a salary of AED 8,000 or above

Reiterating its commitment to the government’s agenda of making the emirate of Dubai the happiest place on the planet, AlSalama Bank (ASB), the largest Islamic Bank in the UAE, today announced the first set of monthly winners of its Salary Transfer Promotion “Double Your Salary. Double Your Joy”. The campaign was launched in September 2017 and is focused on new customers who move their payroll or salary account to the bank. The first draw took place earlier today at ASB’s Emirates headquarters branch in the presence of the Department of Economic Development (DED).

Customer satisfaction and “happiness” is central to ASB’s growth agenda and this is another opportunity for the bank to bring a smile to the face of its customers. During this promotion, a monthly draw will be held where the grand prize winner will win one month’s salary, equivalent to the amount transferred to the bank, up to a maximum of AED 100,000, plus 10 runners-up will receive AED 5,000 each pre-loaded onto ASB credit cards. New customers who transfer a salary of AED 8,000 or more qualify for the prize draws.

Salary Transfer Account customers can also enjoy a range of distinctive benefits such as free remittances to their home country, a one month salary in advance facility with a fee discount, an auto finance facility at a competitive profit rate and much more. Keeping customers’ convenience in mind, ASB will seamlessly facilitate the opening of a salary transfer account through its branches and digital portals.

Sanjay Malhotra, Chief of Consumer Banking, commented on this initiative: “Imagine your salary doubles in a given month. It would be a dream scenario for anyone. At ASB, we measure our service quality with the happiness of our customers and this desire is intricately linked to our mission to support their financial future, stability, and aspirations. We look forward to welcoming many new customers to the bank as part of this initiative.”

For more details on this promotion, please visit www.dib.ae